#FemmeVision2030 promotes women’s leadership and human rights. The other, #SelfieDéchets, aims to raise awareness of sustainable waste management through selfies on social media. Activities were added to reach more people, including investigations, advocacy campaigns, sanitation programs at beaches and public spaces, and awareness sessions in schools and on radio and TV. #SelfieDéchets has inspired global youth organizations and has received coverage in most of the world’s major media outlets. It has also been the subject of case studies in universities worldwide.